April 24, 2008
4 Reasons Ecourses Are The Best List Marketing Method
Everybody knows they should be building a list of targeted, responsive subscribers, right? Well, if you didn’t, now you do.But the fact is, building a list is harder than it used to be. Competition is high, and it seems like everyone is fighting for your subscriber’s attention. What this means is less people will join your list, less people will open your emails, less people will read your email and less people will ACT on your offers. All told, this means less money in your pocket from your email marketing efforts!Smart marketers have responded to this challenge. Over the years smart marketers have been offering free reports, free ebooks, videos or other ethical “bribes”. But in my opinion, there is no better method for building a targeted, responsive list than eCourses.An eCourse is simply a series of emails sent to the subscriber with the goal of teaching them something of value. It is the REASON why a visitor to your site gives you their name and email address. They sign up because they want to learn something you are teaching.Here are the 4 reasons I believe eCourses are best:Ecourses Build A Highly […]
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