If the idea of starting an email marketing campaign overwhelms you, the authors of Email Marketing: An Hour a Day will introduce you to email marketing basics, demonstrate how to manage details and describe how you can track and measure results.  Case studies, step-by-step guides, checklists, quizzes and hands-on tutorials will help you execute an email marketing campaign in just one hour a day.  When you feel comfortable with the basics, learn how to use video and audio enabled email, implement tools like mobile devices and leverage social networks.

Author: Jeanniey Mullen, David Daniels
Paperback:  312 pages
Company: Sybex  (2008-11-24)
ISBN: 0470386738
List Price: $29.99
Amazon Price: $19.79

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