When I noticed an automatically generated note from one of my email list hosting accounts at ProfitAutomation warning me that the account was approaching the 200,000 subscriber limit, and that I needed to increase its size, I realized that I finally had all of the subscribers that I really “needed.” That account is one of five that I have with ProfitAutomation, and I also have one with Aweber.So, while I still have a goal of building my database to over 1 million subscribers before the end of 2008, subconsciously I have to admit… that’s somewhat for “bragging rights.”As I studied list building over the years, I eventually realized that a more important question than how to grow your list is “How do you keep loyal subscribers.”Growing a large list is fairly simple… depending upon your definition of large.It’s as simple as:- Having a subscribe box on every page of your website- Having a subscribe box somewhere in the backend of each sales processes- Giving people a very specific reason for subscribing (telling them what benefit they’ll gain from being on your list)- Using testimonials from happy subscribers to prove that other already enjoy your ezine- Focusing your ezine on […]

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