October 19, 2008
Optimize your Membership Site with these Techniques
One of the biggest problems with membership sites is that they are set up on a website as opposed to an email Autoresponder. Let’s say you start the membership site just on a website in January and you keep building up the content on the website. Then somebody who joins in June gets more information because the website has more content by the time they sign up.
Sometimes people will even cancel their membership and then come back to your membership site later so they can access more content right away. If you send content through an email Autoresponder then you don’t have to worry about this program.
The membership site program makes your customers have higher value. People who are willing to pay you on a monthly basis realize that success is not created overnight. You are training them to constantly digest your information. You grab their attention because you get in front of their face constantly. Plus, when they keep paying you they will give you more attention.
Another benefit of membership sites is that you can continually sell to them. You can train them to read the email and check […]
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