Are you familiar with how an auto responder works? An autoresponder is an instantaneous way to reply to an e-mail. They work exceptionally well when used in conjunction with a splash page or a landing page to do email marketing.What is a lead capture page? It is a page that is used as a gateway to your website so you can create a list of serious prospects that you can market your business to. It is a way to arouse curiosity.On your lead capture page you will have only a little bit of information about your business, products or services, just enough information to entice people to want to learn more.If the person who is looking at your page wants more information they will fill out a form on the lead capture page with their name and email address. Then they will be given access to your website.Once you have gotten the person’s contact information you will start building an online relationship with your prospective client. You want to make sure that you have a system in place that will allow you to keep in contact with your prospect.The best way to do this is to set up an […]

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